Set in Central Tel Aviv, Prima Tel Aviv Hotel is an ideal base with Dizengoff Square, White City (Tel Aviv) and Tel Aviv Promenade all accessible on foot. It is close to Dive Tel Aviv Diving Center. A variety of premium services are available for guests of Prima Tel Aviv Hotel, such as a currency exchange, a concierge and a ticket service. Amenities include complimentary wireless internet access, a coffee bar and bicycle rental. The hotel provides bright rooms equipped with a flat-screen TV, a refrigerator and cable/satellite channels. As standard, all rooms are air conditioned and feature a private bathroom. The traditional in-house restaurant serves breakfast each day, providing a pleasant dining experience close to the rooms and everything the hotel has to offer. Guests looking to socialise can visit bar, which is located on-site,. Guests are also able to try one of the various bars and cafés in the area. Prima Tel Aviv Hotel has easy access to Jerusalem Beach. The helpful staff at the tour desk are available to book tours and sightseeing trips in Tel Aviv Metropolitan Area.