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Car hire insight and trends in Madison
Useful insights to help you book the perfect car hire in Madison
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What is the cheapest car hire agency in Madison?
The cheapest car hire in Madison are generally found through Avis. When booking with Avis, you may be able to find car hire prices for as low as £29/day. The average price to hire a car in Madison is £30/day.
What car hire company in Madison has the most locations?
Enterprise Rent-A-Car has the most locations of any car hire company in Madison, with 5 locations.
What car do most people hire in Madison?
Nissan Rogue hire and Toyota Sienna hire in Madison are the two most popular car models, according to our data. Nissan Rogue hire prices in Madison can vary depending on what company you hire from, but our users have found that prices average £71/day and can be as low as £21/day. Toyota Sienna hire prices can also vary, but tend to average £105/day, with the cheapest deals as low as £34/day.
Madison, Wisconsin car hire deals found on momondo
Find the car hire in Madison that's right for you
Small cars
£24 - £58
All Car Types
£24 - £69
The average price of a small car hire in Madison, the United States is £35. The cheapest time to hire a small car in Madison, the United States is in January. The price is 34% lower than the rest of the year at just £24 per day. A small car rental is typically 17% less expensive than the average rental car in Madison. The average price of a car hire in Madison can vary based on a number of factors including supply, popularity of the vehicle, and how far out you book your car hire.
The average price of a medium car hire in Madison, the United States is £31. The cheapest time to hire a medium car in Madison, the United States is in February. The price is 4% lower than the rest of the year at just £31 per day. A medium car rental is typically 26% less expensive than the average rental car in Madison. The average price of a car hire in Madison can vary based on a number of factors including supply, popularity of the vehicle, and how far out you book your car hire.
The average price of a SUV hire in Madison, the United States is £30. The cheapest time to hire a SUV in Madison, the United States is in February. The price is 17% lower than the rest of the year at just £26 per day. A SUV rental is typically 28% less expensive than the average rental car in Madison. The average price of a car hire in Madison can vary based on a number of factors including supply, popularity of the vehicle, and how far out you book your car hire.
Madison car hire directory
All major car hire suppliers in Madison, Wisconsin
Interior car windows were dirty, and the car was in need of an oil change per the reminder light on the display reminded me. Additionally, the vehicle could benefit from a front-end alignment in my opinion.
2.0
Poor|Apr 2023
The return location was shut down. And the pick up location didn't have a rental for me until 30 minutes after my agreed pick up time.
2.0
Poor|Jan 2023
We were charged twice for the car and never got our deposit back until we refused to pay out visa bill. Hertz still thinks we owe them!
2.0
Poor|Jan 2023
I made reservations 4 months in advance for my rental car when I got off the plane and arrived at the Hertz counter I was told ..it wS credit card only...I did not have my credit card with me...they informed me they didn't take visa debt bank card in a panic I went to enterprise and they were happy to take my 1,900.00 from my debt card I would never recommend Hertz
10.0
Wonderful|Jan 2023
Rental agent was efficient and courteous, we opted to return vehicle with a full tank of fuel but when we received it it was less than 3/4 full, we didn’t question it as we had already left facility.
2.0
Poor|Dec 2022
Went to pick up and they said they couldn’t accept my CapitalOne MasterCard because it wasn’t the right type of credit card and they also couldn’t accept a different credit card because it had the word “debit” somewhere on it. Had to completely give up on my rental despite making it a month in advance and pay way more for a last minute rental at a different car rental agency at the airport (that weirdly had no problem with my credit card!). Also completely useless at helping me get a refund, still working on that! Will likely never rent from Hertz again.
Very clean, newer vehicle. The customer service was excellent!
10.0
Wonderful|Nov 2022
fast, easy, car in great shape and no surprises.
10.0
Wonderful|Mar 2022
The lady at the counter was extremely efficient. She upgraded me, which really helped because I had to pack in all my sons’ skis and snowboards. Over the week, I unfortunately developed double pneumonia. I had to extend my stay. She managed to do so for only $100 to get the weekly rate. I’m going to Alamo for my first choice. Anne Buchanan
Great experience. The guy’s are super professional. I got a great deal. Would use again if I’m ever in the area. Highly recommend.
8.0
Very Good|Mar 2023
Kia was tight and rough for what seemed like a big car. Great gas mileage
2.0
Poor|Sept 2022
It was a fine car. Location not convenient Man who checked me in was irritating and I was ignored when I brought the car back and thus, didn't get a proper check in or a receipt. It also appears that I was not refunded the"refundable deposit"
2.0
Poor|Oct 2021
Flight was delayed 30 minutes, showed up at counter to find out they closed promptly at 7 pm, leaving several customers without a way to get a car. No associated desk to get my reserved car. Had to pay 50% more with Hertz just to get a car. Being an Emerald Club member didn’t help at all. Extremely disappointed!
After I reserved the rental with my debit card, I get to the location to pick the vehicle up and they state that I must have a credit card, not a debit card. I pay cash for everything, have never wanted nor needed a credit card just always use debit. With that being said, i was stuck 1300 miles from home with now way to rent a car to get home because I didnt have a credit card. I have rented vehicles on my debit card at least a dozen times with no issue. Also, with this location you cannot return the car to any other office besides this particular one. So long story short, 3 days later had to make a return trip 1300 miles to drop the car off.
I used MSN for the pick up location code when I booked the rental. When I got to the Madison airport, the AVIS desk, I was told that was for an AVIS location a mile away. The agent said I could pick it up at the airport, and not the location a mile away, but it would cost $130 more. It was just too much trouble to figure out how to get to the other location so I paid the extra $130. The car was fine, the agent was fine. I was very unhappy about the mix-up on where to pick up the car.
2.0
Poor|Dec 2021
Terrible - Avis tried to add $113 on to the total rental charge. Didn't take the car at their price.
Learn everything there is to know about hiring a car in Madison so you can be properly prepared for your next trip
Is there a fee to cancel my Madison, Wisconsin car hire?
When you hire a car in Madison, popular agencies such as Hertz, Alamo, and National will generally offer free cancellation. While momondo does not have any control over cancellation policies for rental cars in Madison, we can help you find the cheapest car to hire for your upcoming trip.
What is the best type of car to hire in Madison during August?
With temperatures averaging 16 °C and precipitation usually 79 mm during August, you should consider hiring a standard when travelling to Madison. A standard size car can handle the fluctuations in temperature and rainfall during the month of August and is a popular choice for travellers heading to Madison. Hiring a Standard in Madison will cost you £35/day on average.
What is the speed limit in Madison, Wisconsin?
If you are hiring a vehicle in Madison, then be aware that the current speed limit within city or town limits is 25 mph, unless otherwise posted. Suburban speed limits around Madison will generally have a speed limit of 75 mph. If you are travelling on a motorway in Madison, then the speed limit is 75 mph.
What car hire company has the Chevrolet Equinox in Madison?
If you’re interested in hiring the Chevrolet Equinox in Madison, then Hertz is the most popular car hire company in the city that offers this vehicle (as well as other similar SUV hire). Chevrolet Equinox hire in Madison from Hertz is £99 per day on average.
What is the weather like in Madison, WI in July?
During the month of July the average temperature in Madison is 22 °C and the expected precipitation is 107 mm. This information is useful for travellers looking for a car hire in Madison.
Is the weather in Madison similar to the rest of Wisconsin?
If you’re looking for a Madison hire car for a road trip to the surrounding areas during the month of July it’s important to know that the rest of Wisconsin typically has a temperature of 22 °C and will usually expect 92.8 mm of precipitation.
When did momondo last update prices for cars in Madison?
Prices for cars in Madison are refreshed on a daily basis.
How many operators does momondo search for cars in Madison?
As of July 2025, there are 20 operators available to choose from for cars in Madison.
How old do you have to be to hire a car in Madison?
Among different countries, including Madison, the minimum age for drivers varies. In numerous EU countries, drivers must be 18 years old. To hire a car overseas, you'll generally need to be at least 21, and if you're under 25, a young driver surcharge may be imposed. It's recommended that you review the policy of the rental company you're considering before booking.
What documentation or ID do you need to rent a car in Madison?
All drivers must have a valid full driving license when renting a car in Madison. If the license is written in a different language from the country of rental, an International Driving Permit may be required to avoid the risk of potential fines. If you're renting a car overseas, you may also need to provide proof of return travel and accommodation information during your stay. It is always advisable to check with the individual rental company you're booking with.
Travelling to a place near Madison?
Hire a car at Madison if you plan to visit one of these locations
Wisconsin Dells
Why use momondo?
Why should I use momondo to book a car hire in Madison?
Booking a car hire in Madison via momondo could save you time and money. momondo provides you with a wide selection of options and cars as we search thousands of car hire websites and locations to enable you to make the best choice for your trip.
How does momondo help me find the best car hire deal in Madison?
By the use of filters, momondo makes finding a great car hire in Madison easier. Whether it is price, car type, amenities or policies, momondo allows you to refine your search with these and more filters to find the best deal for you.
Does momondo show car hire deals in Madison with free cancellation?
Yes, momondo allows you to filter specifically for car hire companies in Madison offering free cancellation.
Can I hire a car with a fair fuel policy in Madison on momondo?
momondo specifically allows you to search for car hire in Madison with fair fuel policies.
Can I find a car hire in Madison which offers enhanced cleaning on momondo?
You certainly can. momondo has a dedicated filter for enhanced cleaning services for all car hire locations including Madison.
Can I search for car hire in Madison with unlimited mileage on momondo?
Absolutely. You can specifically filter for car hire deals in Madison with unlimited mileage on momondo.
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